Wednesday, September 28, 2011

Ladylike TOMS

TOMS was created as an outlet to provide shoes for children in need after founder Blake Mycoskie visited Argentina in 2006. He came up with the concept after seeing how many children were without shoes to protect their feet. His idea was simple - he would give one pair of shoes for every pair of shoes that was sold. The One for One movement was born. 10,000 pairs of shoes were matched from the purchases of customers and delivered to Argentinian children that year.


I think the idea behind this cause is fantastic. I buy shoes pretty frequently, so it's great to know that if I purchased a pair from TOMS, my purchase would give a child a pair of their own. Unfortunately, the design of their shoes doesn't grab me as much. Their Classics style comes in an array of colors and patterns and start at just $44.


The good news is that TOMS will debut Ballet Flats in Spring 2012. They are a much more ladylike version of the original styles and something I could actually see myself wearing!

(Photo via Glamour)

The pink pair has expecially caught my eye and I am pretty sure their leopard print will sell quickly! It looks like these will cost you anywhere from $74 to $129, depending on color or print. While that is a bit steep for a pair of flats, it's nice to remember that your purchase will guarantee a pair of shoes to a child in need. 

You can sign up for an email alert from TOMS once the Ballet Flats collection is available.

Do you have a pair of TOMS? Do the Ballet Flats inspire you to help a child?

4 comments:

Grace (The Stripe) said...

This is so exciting! I don't have Tom's yet, but I will def try their ballet flats..

Erica said...

Ditto! They are such a cuter alternative to their original style :)

Ashley from Sloanbook said...

I have been dying to buy a pair but whenever I try them on they are too small and then I'm worried they won't stretch and the other size is way too big! Have yours stretched out? THey are so cute!

Erica said...

@Ashley from Sloanbook - I actually don't own a pair yet...the ballet flats may be my first TOMS purchase!